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Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml
Abel - Laundry Day Eau de Parfum - 50ml

Abel - Laundry Day Eau de Parfum - 50ml

$330.00
Tax included.

Abel's bold vision to formulate distinctive, contemporary scents using only 100% natural ingredients is a blueprint for the future of fragrance. 

Laundry Day Eau de Parfum by Abel is a crisp, sun-filled citrus fragrance. An accord of freshly cut grass and aldehydes (clean-washing) opens into a juicy, tart heart of lime, bergamot and passionfruit, transitioning to a vetiver coolness that lasts all day.

"Throwing your windows open on the first day of spring, a lightness of spirit, filled with optimism and joy. That feeling, that is Laundry Day." — Frances, Abel Founder

Top: cut grass, aldehydes, neroli
Heart: lime, bergamot, passionfruit
Base: vetiver, ambroxan

Scent Filters: 

Citrus, Fresh

Fragrance Profile:

A crisp sun-filled citrus

Ingredients:

Aldehyde c12
Ambrettolide
Ambroxan
Non-denatured organic grain alcohol
Bergamot oil
Decalactone gamma
Green tea extract
Hexenol cis-3
Ketamber
Lime oil
Magnolia flower oil
Neroli oil
Orange essential oil
Passionfruit upcycled
Vetiver essential oil

A full-sized 50mL of Abel's 100% natural eau de parfum.

  • Abel perfume is 100% natural using 100% biodegradable and renewable ingredients
    Made without Parabens, phthalates, silicones, artificial dyes, or petrochemicals.

  • Peta Bunnies without Compromise Cruelty Free Certified

  • Bespoke Recyclable bottle made in France from 11.5% recycled glass

  • Biodegradable and compostable caps

  • Outer packaging made using 100% recylcled and recyclable FSC certified paper.

  • Organically certified, food grade grain alcohol.

Abel was founded by former winemaker, Frances Shoemack, in 2013. Merging the artistry of master perfumers and the science of cutting-edge biotechnology, Abel creates confident, elevated fragrances for those who value authenticity over artifice, depth over simplicity.

As pioneers of innovative, low-impact biotechnology and upcycled ingredients, Abel’s fragrance formulas have achieved enhanced performance and longevity.

Together with master perfumer Isaac Sinclair and biochemist Dr Fanny Grau, Abel crafts scents that push the boundaries of art and science, delivering a distinct point of view that’s impossible to replicate and deeply personal to wear.

We offer free express shipping within New Zealand on all standard orders over $100.

For orders under $100, a flat rate of $10 applies.

Please note: Fragile and oversized items may incur additional shipping fees based on your delivery address. These will be quoted at checkout.

Shipping to Australia is available at a flat rate of $25.

Once your payment has been processed and no further checks are needed, your order will be packed and dispatched within 1 business day. You’ll receive tracking details as soon as it’s on the way.

During busier periods, dispatch times may take a little longer. If we’re unable to deliver to your address for any reason outside our control, we’ll let you know as soon as possible.

It's important to us that your order is just right! Please get in touch with for any queries about sizing, fabric and styling you may have before ordering - we'd love to help!

Online purchases:

We are happy to exchange, credit or refund full priced items purchased online within 7 days. Read our return policy for terms and conditions here

In-store purchases:

In store purchases at full price returned for change of mind within 7 days are eligible for an exchange or credit note - We do not offer refund for change of mind. 

Let us know in the notes of your order if you would like to include a special note - we'll even gift wrap it for you for that extra special surprise.